February 2018  

Upcoming Chapter Meeting

Why representation matters: a fireside chat with Jenifer Daniels, APR, Founder & Managing Director of Colorstock

Friday, February 16
11:45 a.m. – 1 p.m.
The Little Rock Club

Register for Arkansas PRSA Chapter Meeting

Launched in August 2015, Colorstock offers images of Black, Asian, Latinx and other ethnically diverse people at work and at play, reflecting their nuanced lives in realistic ways. Join Jenifer as she discusses the importance of diversity in visual storytelling and why she thinks it's important to say that #WeSeeColor.

Moderated by Pam Jones, president and lead strategist at Culturally Connected Communications, this fireside chat is an interactive alternative to traditional presentations. If you have questions you'd like to submit, please email them to by Tuesday, Feb. 13.

About Jenifer Daniels, APR

An award-winning brand storyteller and strategist, Jenifer Daniels transitioned to techpreneur launching Colorstock, a culturally intelligent stock photo marketplace. Jenifer has delivered talks on branding, strategy, and startups at TEDxCharlotte, CUNY, IABC World Conference, Charlotte Startup Weekend, and Netroots Nation. She has been featured in The New York Times, Detroit Free Press, HuffPostLive, BBC News, Essence, and SiriusXM. Jenifer is a social impact investor of 100+ women owned-ventures, a New Leaders Council Fellow, and former board chair of Sustain Charlotte.

Our chapter's annual PRSSA agency/industry tour day will take place Feb. 16, so we'll have several students join us for our meeting.

Fast Forward

March Chapter meeting: The Art of Positive Communication for Leaders
Friday, March 16
11:45 a.m. - 1 p.m.
The Little Rock Club

Join Arkansas PRSA in March as Dr. Julien C. Mirivel introduces us to the art of positive communication. His talk is built on the premise that “the spoken word, spoken honorably and well, can make a difference that no other form of communication can equal.”

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PRSA National


Have you explored MyPRSA? MyPRSA is PRSA’s members-only, secure, private community that empowers PRSA members to create meaningful communication and share resources. In addition to this versatile community and resource library, you will have access to all of your membership account information. Be sure to take advantage of this valuable member benefit.

 New Member Promotion 

Refer a friend through December 31, 2018, and the person referring will receive a $40 Amazon gift card. The new member gets the $65 initiation fee waived when they use the FRIENDS18 code.  Here are the details

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Member News

Meet Your 2018 Arkansas PRSA Officers

Congratulations to the newly elected officers, who were installed on January 19, 2018, at the January monthly chapter luncheon.  

Officers include: 

President: Kristen Nicholson, APR
Immediate Past President: Sarah Kinser, APR
President-Elect: Adena J. White, APR
Vice President: Maegan Clark
Treasurer: Kathryn Heller, APR
Secretary: Jason Brown, APR
Director-at-Large: Heather Haywood, APR
Assembly Delegate/APR Chairman: Denver Peacock, ABC, APR
Director-at-Large, Prisms: Stella Prather, APR
Director-at-Large, PRSSA: Lamor Williams


We want to hear your good news. Notify Heather Haywood, APR, at to be featured in the next newsletter.

New and Reinstated Members

Welcome to the members who joined or rejoined our chapter during the last quarter of 2017! We look forward to getting you plugged into Arkansas PRSA.

  • Jennifer Martinez Belt

  • Michelle Rupp

  • Melody Daniel

  • Dan Noble

Connect with a Mentor

Interested in finding a PR mentor? Nikki Heck, APR, is leading our chapter’s efforts to connect emerging leaders with experienced pros in our chapter. If you’d like help getting connected with a potential mentor, contact Nikki at Visit our website to learn more about the mentor program.

Maximize Your Network: Join a PRSA Committee

Looking to make new connections, get more involved in PRSA and help advance our field? Sign up to participate on a PRSA committee. We can use your help with Programming, Hospitality, Prism Awards, PRSSA student/chapter outreach, Membership, Communications and APR process/programs. Email Sarah Kinser, APR, at to learn more.

Our chapter is also forming a committee to explore programming for PRSA Diversity Month in August. If you're interested in being a part of this committee, email Pam Jones at

Job Bank

Search for employment or submit a classified through our online job bank.  

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