August Virtual Meeting
11:45 a.m. – 1:00 p.m.
Best Practices in Storytelling: Member Panel
“We are a social people in an anti-social pandemic.” Bruce Trimble, APR
Storytelling is one of the most important elements in communications and public relations. Authentic and captivating stories help organizations build credibility, creating stronger feelings of trust with a target audience. This month, we are drawing on the experiences of our members. In this program, Arkansas PRSA members Bruce Trimble, APR, director of business development at The BridgeWay Hospital, Libby Doss-Lloyd, APR, communications manager for the Little Rock Visitors and Conventions Bureau and Jayla Wilson, media and content strategist with Southern Bancorp, will share how they use storytelling to communicate with their target audiences.
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PRSA ANTITRUST COMPLIANCE STATEMENT (updated 5/11/21)
PRSA’s policy is to comply with federal and state antitrust laws. Participants in PRSA meetings and programs are not to discuss industry-wide or individual company prices (current or projected) or matters relating to pricing such as costs, profits, wages, market allocation, or other competitively sensitive information. Compliance with the antitrust laws is a requirement for PRSA membership and responsibility for compliance rests with each member. Participants have an obligation to terminate any discussion, seek legal counsel’s advice, or, if necessary, terminate any meeting if the discussion might be construed to raise antitrust risks.
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